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Tuesday, November 23, 2004
iPod accessories scoop design awards
The stylish lead set by Apple with the iPod is being followed by iPod accessory manufacturer Belkin, with the firm collecting a host of awards for its offerings.
Belkin scooped seven prizes at the prestigious International CES Innovations 2004 Design and Engineering Showcase for its portfolio of Apple-friendly products.
Winning products from the technology developer included the TuneBase FM for the iPod mini and also the Digital Camera Link for the iPod.
Belkin’s director of industrial design, Ernesto Quinteros, said the firm’s emphasis on lifestyle-inspired innovation was “really beginning to pay off”.
“We spent a lot of time observing everyday usage models and identified opportunities which would improve the way people perform and enjoy their daily activities,” he explained.
The award were sponsored by the Consumer Electronics Association (CEA) and endorsed by the Industrial Designers Society of America (IDSA).
Posted on 23/11 at 02:49 PM







